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Content Marketing
Discover powerful content marketing strategies that drive engagement, build brand authority, and boost SEO. Curated by Jaseem, Kerala’s best freelance digital marketing specialist, this blog category covers everything from content creation and storytelling to distribution, blogging, and content-led lead generation. Whether you're a startup or an established brand, get actionable tips and proven techniques to make your content work harder for your business.


Best Image Size for SEO
Images are essential for modern websites — they attract attention, communicate ideas faster, and make content visually appealing. But if your images are too large or not optimized, they can slow down your website , damage your Core Web Vitals , and reduce your Google rankings . Choosing the best image size for SEO ensures your website loads quickly while maintaining high visual quality. In this comprehensive guide, you’ll learn everything about ideal image sizes, dimensions,
Jaseem J
2 days ago4 min read


The Importance of Meta Descriptions in SEO
When it comes to SEO, most people focus on keywords, backlinks, and content. But there’s one small element that can make a big difference in how much traffic your website receives - the meta description. A well-written meta description not only attracts clicks but also sets the tone for how users perceive your website in search results. Think of it as your first sales pitch to potential visitors. What is a Meta Description? A meta description is a short HTML attribute that pr
Jaseem J
Sep 143 min read


Impact and Effect of Google AI Overview on Google Search
The digital world is rapidly evolving, and one of the most significant transformations in recent years is the introduction of Google AI Overview . As AI becomes central to search experiences, businesses and marketers must adapt their SEO strategies to remain visible and competitive. In this blog, we’ll explore what Google AI Overview is, its impact on Google Search, and what businesses need to do to succeed in this AI-driven era. What is Google AI Overview? Google AI Overview
Jaseem J
Sep 63 min read


Answer Engine Optimization (AEO): The Future of SEO
Search engines are no longer just delivering blue links . With the rise of AI-driven search and voice assistants like ChatGPT, Google...
Jaseem J
Sep 53 min read


Ultimate Guide to Google Search Console
In the world of digital marketing, Google Search Console (GSC) is one of the most powerful — yet often underutilized — tools. Whether...
Jaseem J
Sep 43 min read


Explained Rich Results VS Structured Data
In the world of SEO, you’ve probably heard terms like structured data and rich results . Many business owners confuse the two, assuming...
Jaseem J
Aug 233 min read


Key Differences Between Breadcrumbs vs. Structured Data
When it comes to SEO, even the smallest technical elements can make a big difference in how your website is seen and ranked by search...
Jaseem J
Aug 174 min read


How to Prepare a Meta Description in 2025
Meta descriptions may be short, but their impact is powerful. A well-crafted meta description can significantly improve your website’s...
Jaseem J
Aug 43 min read


Why Structured Data Matters in 2025?
In the ever-evolving world of SEO, one element remains consistently powerful—Schema Markup or structured data. As search engines become smarter in 2025, structured data becomes more and more matter. If you're aiming for top search rankings, rich results, and enhanced user engagement, schema markup should be part of your digital strategy. What is Schema Markup? Schema markup, or structured data, is a type of code you add to your website to help search engines better understand
Jaseem J
Aug 43 min read


Why is Image Alt Text Still Relevant in 2025?
In the ever-evolving world of SEO, one thing remains consistent: Google values accessibility and context. As we step into 2025, image alt text remains a small yet powerful element that can significantly impact your website's search visibility, user experience, and even conversion rate. But why does alt text still matter in 2025? Let’s dive into how alt attributes are evolving to meet the new era of AI, visual search, and accessibility standards. What Is Image Alt Text? Alt te
Jaseem J
Aug 23 min read
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